Pradtke fair

A fair stand for a software company is designed as a set of modular elements that get flexibly adjusted to varying spatial proportions and configurations. Based on a 1m x 1m grid the kit of parts is reusable, expandable, and optimised for a quick assembly and disassembly. The stand design combines a grid floor with free-standing furniture elements forming different groups for seating and standing, and a backwall with seating niches, integrated displays, and hidden storage spaces. 

The use of materials such as wood, painted steel frames and natural felt create a warm palette of colours and allow for a calm yet dynamic backdrop for communication and presentation activities to take place.

Collaborators:

Contractor: Werkstätten Dickerhoff

Photography: Anna Fraire